Perfect for hospital bags, first photos, or everyday wear, our newborn collection includes carefully chosen styles in timeless colours and classic designs — ideal for baby’s very first wardrobe. Many of our newborn favourites are also available personalised — explore our personalised baby clothes collection for custom keepsakes.

Looking for something more specific? Browse our newborn baby boys clothes, newborn baby girls clothes, or explore our unisex newborn baby clothes collection for timeless neutral styles.

Why Parents Love Our Newborn Outfits

• Designed especially for newborn babies and first days
• Soft, breathable fabrics for sensitive skin
• Easy fastenings for quick changes
• Coordinated sets and all-in-ones for simple dressing
• Ideal for hospital bags, coming-home outfits and early weeks
• Perfect for gifting, baby showers and newborn photo moments

Perfect First Outfits for Your New Baby

Whether you’re choosing a first outfit for your newborn, packing your hospital bag, or buying a thoughtful gift, our newborn baby clothes are made for comfort and practicality — without losing that special “first outfit” feel.

You’ll find classic newborn styles including:

• Sleepsuits and all-in-ones
• Two-piece newborn outfits
• Knitted sets and soft cotton pieces
• Everyday essentials and special first looks

Each item is selected to help keep babies warm, comfortable and beautifully dressed from day one. Shop our full collection of baby clothing.